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WATCH: Is This Video Vile?


Kmart is making consumers either laugh or livid with their new commercial promoting Joe Boxer underwear.  The ad shows men playing holiday bells, but then reveals them picking up the rest of the tune with their... ahem... bells.  Some people say the video is vile, while Kmart says "The Kmart 'Show Your Joe' commercial playfully showcases Joe Boxer's men's clothing available at Kmart. We regret if some people found the commercial offensive, as that was not our intent."

You be the judge:

Video credit: YouTube user Kmart

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  1. DianaC_10 posted on 11/20/2013 12:57 PM
    I love this Kmart "Show Your Joe" video! No way is it vile..... no more vile than those Victoria Secrets commercials where the girls strut their stuff practically naked. These Joes are more dressed than those girls are. Definitely got me in the spirit!
    Merry Christmas Steve and Leeana!
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